“People don’t want to buy a quarter-inch drill. They want a quarter-inch hole!”
A brand is more than just a logo. It is the foundation of how your business is perceived and experienced. Your brand is what people are talking about after visiting your website, seeing your ad on Facebook, or buying your product. It’s important to be in control of your brand because you do have one regardless of whether you consciously created it or not!
Through my research that follows our discussions, the unique spirit of your brand will be determined and then condensed in visual form: logo, fonts, color palette, graphics, photography. The result will be a full graphic identity that reflects your/your brand’s values, goals and lifestyle. If you’re looking to refine and define your online presence, this is for you.
Designing a brand identity starts with a
crystal clear understanding
of the big picture.
We’ll get laser-focused on the essence of your business/ project/ offering and the personality that you wish to share through your brand. We’ll also get clear on who do you serve, who is your ideal client, and what do they respond to?
A clearly defined brand will combat any overwhelm about what your website and marketing materials should look like and how to best communicate with your followers, and a solid brand will guide your business and marketing decisions as you grow.
I’ll give you
you need to market your business with confidence & consistency, both online and with print materials.